Let us introduce ourselves Welcome

Dear driver, we are a small car rental and family business founded in 2022 in Madeira Island, Portugal. Our family dates back to the generation when Madeira was first inhabited, which by then thrived by the richness of our soil and our favourable climate. Today, our magical island receives millions of visitors annually, and we saw this as an opportunity to serve you with the warmest of hospitality.

We are on a mission to help travelers have an easy driving experience in Madeira with new automatic cars, as driving on the island is tricky. The core pillar of our business is to make our drivers feel comfortable and safe during their stay with reliable and powerful cars.

Our fleet consists mainly of automatic and hybrid vehicles, due to the simplicity of driving them on the steep and narrow roads of the island. We believe our curated selection vehicles at Automatic Rental Cars are the best cars to adventure yourself in Madeira as they are economic, comfortable, powerful, and new in the market.

Our goal is to provide drivers the best experience to discover our magnificent island. As integrity is one of our values, we are committed to providing you with the best customer service experience and lowest car rental 

Being community-focused is very important to us. Despite being a young company we’ve managed to provide work opportunities to locals and help strengthen Madeira’s economy, which consists of 251,00 people. We appreciate your trust in Automatic Madeira and the value that you bring to the locals of our island.

Visit our reservations page to get a quote on any of our hybrid or automatic vehicles. We look forward to seeing you soon in Madeira!